by Nayla Maliha & Jessica Japutera

An artistic method that turns ideas and thoughts into powerful visual representations is called “visual-making.” Brainstorming and sketching are frequently the first steps in this kind of project. Next, tools and techniques like graphic design software, photography, or traditional media like painting and drawing are chosen. Using images, such as a digital drawing, a film, a poster, or a logo, the objective is to convey a message or tell a story.

To guarantee impact and clarity, consideration is paid to color schemes, typography, composition, and visual hierarchy throughout the project. As designers may work in teams, providing input and honing their work based on both technical and conceptual factors, collaboration is also essential. Typically, the finished result is displayed in a digital or physical